A cryptic tweet by Taylor Nation, Taylor Swift’s marketing team, sent the fandom into a tailspin: “Help we need a Valentine’s Day gift idea for our lover 😭.”
Fans on Instagram and TikTok guessed a “Reputation (Taylor’s Version)” announcement could come Thursday morning, because the date 1/23 relates to the “1… 2… 3… let’s go” chant Swifties scream before one of the album’s songs, “Delicate,” at her concerts.
Instead, at noon ET, the in-house marketing account announced, “The secret to being someone’s lover forever and ever? Surprise them with a #LoverCardigan! 💘 Available for 72 hours or while supplies last.”
At $70 a sweater, the white-and-pink hearted knit joins a collection of cardigans for the singer’s albums. “Folklore,” “Red (Taylor’s Version),” “1989 (Taylor’s Version),” “Speak Now (Taylor’s Version),” “Midnights” and “The Tortured Poets Department.”
Swift’s team has been doing a big push towards “Lover” spending ahead of the Valentine’s Day season. On Jan. 7, her merchandise team reissued her “Lover (Live From Paris)” heart-shaped vinyls.
The two flat discs of eight songs sold out within an hour of posting propelling the vinyls to No. 1 on the Billboard Top Album Sales. According to Billboard, this put the Eras Tour singer ahead of Jay-Z for most No. 1s (15 chart topping albums to his 14).
Volvo is currently in the midst of a major transition that will see the company fully embrace electrification over the coming decade. Part of that shift includes the addition of the ES90, a new mid-size luxury electric sedan that will be positioned alongside the gas-burning S90.
While many mainstream automakers continue to trend away from sedans as SUV and truck sales continue to surge, Volvo has been a stalwart competitor in the premium sedan segment. The ES90 will live next to the existing S90 in the Swedish brand’s lineup for at least a couple of years as Volvo evaluates if sedan shoppers are ready to make the switch to electricity.
The ES90 will ride on the same SPA2 platform as the larger EX90 EV SUV, which also underpins the sportier Polestar 3. That means the sedan will likely share the same 111.0-kWh battery pack and an electric driving range in the ballpark of 300 miles or more.
While Volvo hasn’t confirmed any powertrain specifics, we can use the EX90 SUV as a guide. The SUV features a dual-motor all-wheel-drive setup that offers 402- and 510-horsepower variants. While an all-wheel-drive version is a given, the ES90 could add a rear-wheel-drive single-motor setup as well.
The luxury EV sedan segment is growing crowded, and the ES90 will face competitors like the BMW i5, Genesis Electrified G80, Lucid Air, Mercedes-Benz EQE, and Tesla Model S. The Afeela 1, from Sony and Honda’s joint venture, also joins the fray in 2026.
